I’m very happy to announce the premiere edition of The Meaning of Business – A Collection of Essays on New Models of Leadership, Collaboration, and Value Creation that I helped curate.
The texts featured in the debut issue have appeared in frog’s design mind magazine over the past three years, and they include contributions from Chip Conley (founder and CEO of Joie de Vivre Hospitality, and author of Peak: How Great Companies Get Their Mojo from Maslow), Umair Haque (director of the Havas Media Lab, founder of Bubblegeneration, and a writer for the Harvard Business Review), Matthew E. May (author of In Pursuit of Elegance and The Elegant Solution), Dev Patnaik (founder and principal of Jump Associates and author of Wired to Care), Roberto Verganti (professor of the management of innovation at Polytechnic University of Milan, a member of the board of the European Institute for Advanced Studies in Management, and author of Design-Driven Innovation), and Beth Comstock (CMO and SVP of GE).
The booklet is available in print and online. You can download a pdf copy here:
Download "The Meaning of_Business"
[Special thanks to Megan Lynch for the beautiful graphic design!]
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Posted by: Jaylen Watkins | February 20, 2012 at 11:01 PM